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RAA has teamed up with Menz FruChocs to deliver a honey twist to the iconic fruity chocolate treat much-loved by generations of South Australians.
As a homage to RAA’s Trev the beardy bee, the collaboration is the answer to numerous requests by members for Trev themed chocolates.
RAA’s Chief Marketing Officer Michael Healy said it was only a matter of time before Trev’s honey-flavoured FruChocs were created, as a unique collaboration between two South Aussie icons.
“We’ve been partnering with FruChocs for a few years now, delivering savings to members through our RAA Rewards program,” Mr Healy said.
“Currently, when RAA members visit The FruChocs Shop online or in-store and show or enter their member number, they receive a 10% discount on their favourite chocolate treats.
“As a popular offer, we know our members love FruChocs, so it’s exciting to create our very own FruChocs flavour as a hats off to Trev.
“There’s no doubt Trev has created quite the buzz, being spotted around South Australia and beyond. Now, South Aussies can spot Trev in the confectionary aisle, too.
“It’s just the beginning of an exciting collaboration”.
Sound a bit too good to be true? You’re right. Happy April Fool’s Day.