RAA energy deal sparks excitement for future

1 July, 2022

A former Managing Director has expressed excitement after their solar energy company was acquired by RAA today.

RAA has expanded our solar and battery network to include business customers with the acquisition of our major energy partner Living Energy and Lovell Electrical – including its team of 24 employees.

Ben Lovell, the firm’s former Managing Director, said he was “proud as punch’’ at the acquisition.

“The opportunity here at RAA is exciting,’’ Mr Lovell, now RAA Solar and Battery Senior Manager, said today.

“Being acquired by RAA and working with its experts fast tracks our opportunities a hundredfold.’’

Our acquisition will now see RAA deliver commercial as well as residential solar systems across South Australia.

Ben and David Lovell of Living Energy / Lovell Electrical, with RAA’s Ben Halman

RAA Solar & Battery spokesman Ben Halman said the acquisition coincided with a surge in enquiries into solar and battery systems.

“The level of enquiries into our range of solar systems jumped 50 per cent after the Australian Energy Regulator announced a default market offer price rise in May,’’ he said. 

“Interest in batteries has also increased since last month’s warning by the Australian Energy Market Operator of potential power blackouts in SA.

“As well as saving money on power bills, solar systems significantly reduce a household’s carbon footprint, which is great for the environment.’’

Mr Halman said householders can save between 50 and 75 per cent on their electricity bills – or an average of $1500 per year.

Solar systems are already popular in SA, with more than 300,000 homes already having panels, according to the Clean Energy Regulator.

RAA has been offering solar and battery systems since 2020, and sales increased 76 per cent in the second year of operation.

“And this year we are on track to double sales in 2021,’’ Mr Halman said.

“Pleasingly, our customer survey’s also show 95 per cent of customers said they are satisfied or very satisfied with our service.’’

For more about RAA Solar and Battery, visit